I’ve now received emails from every brand I’ve interacted with over the past 20 years, telling me how very much they care about me in these “unprecedented” times.
If they’re smart, your prospects are going to start filtering on that word soon. So here are some creative alternatives in a downloadable scatter chart…we selected words that will fit every brand, from irreverent to buttoned-up. (Click to zoom in on image.)
Get the full-size PDF version here—no form, just click and download. Please do share this infographic, to spare us from experiencing an unprecedented number of cliché marketing messages!
- 12 Monkeys-like
- a bitch
- effed up
- hot mess
- jacked up
- mad world
- Nintendo hard
- screwed up
Need better content? We can train your team in how to generate great ideas…develop a content calendar full of relevant topics… or create a repurposing plan to help you get as much mileage as you can out of your best ideas. Check out our content strategy and team training page for more details.